Advantage 250 Spot-on Solution for Dogs

Imidacloprid

Last verified

Veterinary medicinal product: spot-on solution. Distribution category: NFA-VPS (Veterinary Medicines Regulations 2013, Schedule 3). Active substance: Imidacloprid.1

In short: questions and answers

Does Advantage 250 Spot-on Solution for Dogs need a prescription?
Over the counter. As stated in the registration decision.1
Which animals is Advantage 250 Spot-on Solution for Dogs for?
Dogs.1
What is the active substance in Advantage 250 Spot-on Solution for Dogs?
Imidacloprid. ATCvet code: QP53AX17.13
What is the withdrawal period of Advantage 250 Spot-on Solution for Dogs according to the leaflet?
No withdrawal period is set for this drug: it is not intended for food-producing animals.3
Dispensing
Over the counter1

NFA-VPS: Non-Food Animal - Veterinarian, Pharmacist, Suitably Qualified Person. For animals not kept for food. No prescription is needed, but it is supplied only by a veterinary surgeon, a pharmacist or a suitably qualified person (SQP).12

Supplied without a prescription. As stated in the registration decision.

Animal species
Dogs1
Active substance
Imidacloprid
ATCvet code
QP53AX173
Manufacturer
Marketing authorisation holder: Elanco GmbH

Withdrawal period

No withdrawal period is set for this drug: it is not intended for food-producing animals.3

Summary of product characteristics

Composition

Each 2.5 ml unit dose (pipette) contains:

Active substance:

Imidacloprid 250 mg

Excipients:

Qualitative composition of excipients and other constituentsQuantitative composition if that information is essential for proper administration of the veterinary medicinal product
Benzyl alcohol (E1519)
Propylene carbonate
Butylhydroxytoluene (E321)1.0 mg/ml

Clear yellow to slightly brownish solution

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Pharmacological properties

4.1 ATCvet code: QP53AX17

4.2 Pharmacodynamics

Imidacloprid, 1-(6-Chloro-3-pyridylmethyl)-N-nitro-imidazolidin-2-ylideneamine is an ectoparasiticide belonging to a group of chloronicotinyl compounds. Chemically, it is more accurately described as a chloronicotinyl nitroguanidine.

The substance has a high affinity for the nicotinergic acetylcholine receptors in the post-synaptic region of the central nervous system (CNS). The ensuing inhibition of cholinergic transmission in insects results in paralysis and death. Due to the weak nature of the interaction with mammalian nicotinergic receptor sites and the postulated poor penetration through the blood/brain barrier in mammals, it has virtually no effect on the mammalian CNS. The minimal pharmacological activity in mammals is supported by safety studies involving systemic administration of sub-lethal doses to rabbits, mice and rats.

In further studies, in addition to the adulticide flea efficacy of imidacloprid, a larvicidal flea efficacy in the surroundings of the treated pet has been demonstrated. Larval stages in the pet’s surroundings are killed following contact with a treated animal.

4.3 Pharmacokinetics

The veterinary medicinal product is indicated for cutaneous administration. Following topical application in dogs, the solution is quickly distributed over the animal. Acute dermal studies in the rat and target animal overdose and serum kinetic studies have established that systemic absorption is very low, transient and not relevant for the clinical efficacy. This has been further demonstrated by a study in which fleas were not killed after having fed on previously treated animals once the animal’s skin and fur had been cleaned of all active material.

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Target species

Dogs

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Indications

For the prevention and treatment of flea infestations and for the treatment of biting lice (Trichodectes canis).

Fleas on dogs are killed within one day following treatment. One treatment prevents further flea infestation for four weeks. The veterinary medicinal product can be used as part of a treatment strategy for the control of Flea Allergy Dermatitis (FAD) where this has been previously diagnosed by a veterinary surgeon.

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Dosage

Spot-on use. For external use only.

Underdosing could result in ineffective use and may favour resistance development. To ensure a correct dosage, body weight should be determined as accurately as possible.

Dosage and treatment schedule

The recommended minimum dose is 10 mg imidacloprid per kg body weight (bw), equivalent to 0.1 ml/kg bw of the veterinary medicinal product.

Dog weight (kgPipette size to be usedPipette volume (ml)Imidacloprid (mg/kg bw)
≥ 10 < 25 kgAdvantage 250 mg for dogs2.5minimum of 10

For dogs smaller 10 kg or greater 25 kg bw, use an appropriate available pipette size to achieve the recommended dose for the weight of the animal to be treated.

For treatment or prevention of infestations with the parasites indicated for use of this veterinary medicinal product, the need for and frequency of re-treatment(s) should be based on professional advice and should take into account the local epidemiological situation and the animal’s lifestyle.

In case of biting louse infestation, a further veterinary examination 30 days after treatment is recommended as some animals may require a second treatment.

Method of administration

Remove one pipette from the package. Hold pipette in an upright position, twist and pull off cap. Use reversed cap to twist and remove seal from pipette.

With the dog in the standing position, part the coat between the shoulder blades until the skin is visible. Place the tip of the pipette on the skin and squeeze firmly several times to empty the contents directly onto the skin.

Do not apply an excessive amount of solution at any one spot that could cause some of the solution to run off the side of the dog. Correct application will minimise the opportunity for the dog to lick the veterinary medicinal product. Apply only to undamaged skin.

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Contraindications

Do not treat unweaned puppies of less than 8 weeks of age.

Do not use in cases of hypersensitivity to the active substance or to any of the excipients.

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Adverse reactions

Dogs.

FrequencyAdverse events
Very rare (<1 animal / 10,000 animals treated, including isolated reports):Agitation; Hypersalivation1; Disorientation, Neurological signs (e.g. Depression, Incoordination, Tremor); Application site reaction (e.g. Hair loss, Itching, Reddening of the skin, Skin lesion)

1May occur if the dog licks the application site immediately after treatment due to the bitter taste. This is not a sign of intoxication and disappears within some minutes without treatment.

Reporting adverse events is important. It allows continuous safety monitoring of a veterinary medicinal product. Reports should be sent, preferably via a veterinarian, to either the marketing authorisation holder <or its local representative> or the national competent authority via the national reporting system. See the package leaflet for respective contact details.

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Warnings

Special precautions for safe use in the target species:

This veterinary medicinal product is for topical use and should not be administered orally.

Care should be taken to avoid the contents of the pipette coming into contact with the eyes or mouth of the recipient animal.

Do not allow recently treated animals to groom each other.

Special precautions to be taken by the person administering the veterinary medicinal product to animals

This veterinary medicinal product contains benzyl alcohol and may cause skin sensitisation or transient skin reactions in rare cases (for example, irritation, tingling). People with known hypersensitivity to imidacloprid and benzyl alcohol should avoid contact with the veterinary medicinal product .

Avoid contact between the veterinary medicinal product and skin, eyes or mouth. Do not massage the application site.

Do not eat, drink or smoke during application.

Wash off any skin contamination with soap and water.

If the veterinary medicinal product gets into eyes accidentally, the eyes should be thoroughly flushed with water. If skin or eye irritation persists, or the veterinary medicinal product is accidentally swallowed, seek medical advice immediately and show the package leaflet or the label to the physician.

After application, do not stroke or groom animals until application site is dry.

Wash hands thoroughly after use.

Special precautions for the protection of the environment:

Imidacloprid is toxic to aquatic organisms. To avoid adverse effects on aquatic organisms, treated dogs should not be allowed to enter surface water for 48 hours after treatment. See also section 5.5.

Other precautions:

The solvent in this veterinary medicinal product may stain certain materials including leather, fabrics, plastics and finished surfaces. Allow the application site to dry before permitting contact with such materials.

3.11 Special restrictions for use and special conditions for use, including restrictions on the use of antimicrobial and antiparasitic veterinary medicinal products in order to limit the risk of development of resistance

Not applicable.

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Use during pregnancy, lactation or lay

Pregnancy and lactation:

No primary embryotoxic, teratogenic or reproductive toxic effects have been observed during the studies with imidacloprid on rats and rabbits. Studies on pregnant and lactating bitches together with their offspring are limited. Evidence so far suggests that no adverse effects are to be expected in these animals.

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Interactions

No incompatibility has been observed between this veterinary medicinal product at twice the recommended dose and the following commonly used veterinary medicinal products: fenthion, lufenuron, milbemycin, febantel, pyrantel and praziquantel. The compatibility of the veterinary medicinal product was also demonstrated with a wide range of routine treatments under field conditions including vaccination.

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Overdose

No adverse clinical signs were produced by either individual doses of up to 200 mg/kg body weight (five to eight times the therapeutic dose), daily treatments at 100 mg/kg body weight for five consecutive days or weekly treatments at five times the maximum dose rate for eight consecutive weeks.

In rare cases of overdose or licking of treated fur, nervous system disorders (such as twitching, tremors, ataxia, mydriasis, miosis, lethargy) can occur.

Poisoning following inadvertent oral uptake in animals is unlikely. In this event, treatment should be symptomatic under veterinary medical attention. There is no known specific antidote but administration of activated charcoal may be beneficial.

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Special warnings

Unnecessary use of antiparasitics or use deviating from the instructions given in the SPC may increase the resistance selection pressure and lead to reduced efficacy. The decision to use the veterinary medicinal product should be based on confirmation of the parasitic species and burden, or of the risk of infestation based on its epidemiological features, for each individual animal.

The possibility that other animals in the same household can be a source of re-infection with fleas and biting lice should be considered, and these should be treated as necessary with an appropriate product.

Re-infestation from emergence of new fleas in the environment may continue to occur for six weeks or longer after treatment is initiated. More than one treatment may therefore be required, depending on the level of fleas in the environment. To aid reduction in environmental challenge, the additional use of a suitable environmental treatment against adult fleas and their developing stages is recommended, especially of the animal's basket, bedding and regular resting areas such as carpets and soft furnishings. In order to reduce further the environmental challenge, it is recommended that all dogs in the household are treated. Treatment of nursing bitches controls flea infestations on both dam and offspring.

The veterinary medicinal product remains effective if the animal becomes wet, for example after swimming or exposure to heavy rain. However, in cases of frequent swimming or bathing re-treatment may become necessary, depending on the presence of fleas in the environment. In these cases do not treat more frequently than once weekly.

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Withdrawal period

Not applicable.

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Incompatibilities

None known.

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Immediate packaging

White polypropylene unit dose pipette closed with white polypropylene screw cap. Unit dose pipettes are packed in polyvinyl chloride and aluminium foil blisters.

Pack sizes

Cardboard box containing a total of 1, 2, 3, 4 or 6 unit dose pipettes in a blister sheet. Each unit dose pipette contains 2.5 ml of solution.

Not all pack sizes may be marketed.

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Storage

This veterinary medicinal product does not require any special storage conditions.

Keep the blister in the outer carton.

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Shelf life

Shelf life of the veterinary medicinal product as packaged for sale: 5 years

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Disposal of unused product

Medicines should not be disposed of via wastewater.

The veterinary medicinal product should not enter water courses as imidacloprid may be dangerous for fish and other aquatic organisms.

Use take-back schemes for the disposal of any unused veterinary medicinal product or waste materials derived thereof in accordance with local requirements and with any national collection systems applicable to the veterinary medicinal product concerned.

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Additional information

Vm 52127/5141

Vm 52127/3066

8. DATE OF FIRST AUTHORISATION

17 March 1997

9. DATE OF THE LAST REVISION OF THE SUMMARY OF THE PRODUCT CHARACTERISTICS

October 2025

10. CLASSIFICATION OF VETERINARY MEDICINAL PRODUCT

Veterinary medicinal product not subject to prescription.

Find more product information by searching for the ‘Product Information Database’ on www.gov.uk.

Gavin Hall

Approved: 28 October 2025

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Registration holder

Elanco GmbH

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Regulations

Sources

  1. VMD Product Information Database: Advantage 250 Spot-on Solution for Dogs, 52127/5141 UK Veterinary Medicines Directorate (OGL v3.0), checked 2026-10-02 archived copy from 2026-10-04
  2. The Veterinary Medicines Regulations 2013, Schedule 3 (categories of veterinary medicinal products) UK Government, legislation.gov.uk, checked 2026-10-02 archived copy from 2026-10-04
  3. Summary of Product Characteristics: Advantage 250 Spot-on Solution for Dogs UK Veterinary Medicines Directorate, SPC of the marketing authorisation holder, checked 2026-10-02 archived copy from 2026-10-04

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